Through its distributors, Anheuser-Busch makes available a number of free brochures promoting responsible drinking. These include safe party guides and tips for enjoying the outdoors and water sports, as well as driving.

Family Talk and College Talk are two parent guides designed to help parents talk to their children about drinking, and respecting themselves and the law. Family Talk is directed to parents of children elementary age through adolescence, and College Talk is for parents of college-bound students. Both have elements dedicated to responsible drinking and driving practices.
[DOWNLOAD THE FAMILY TALK PDF]
[DOWNLOAD THE COLLEGE TALK PDF]

Good Sport is a communications, training and fan management program designed to help stadium operators, team owners and concessionaires promote a positive crowd environment. The program can be adapted to street festivals, music concerts and other special events that attract large crowds. Good Sport has been used to develop successful fan-responsibility and event-management programs for international sporting events, including the Olympics and the World Cup games.